What is Ultimate frisbee?
Ultimate Frisbee is a growing sport, spreading rapidly in North America, Europe and now in Africa. The invention of Ultimate, also known as "Ultimate Frisbee” was in 1966 in USA.
In August of 2015, Ultimate Frisbee was recognized by the International Olympic Committee which potentially qualifies the sport to join the olympic games in some years. You can know more about the sport and its rules in that video:
Flying Disc Invasion
FDI is a national Egyptian initiative with a vision of getting all types of Egyptians involved in a growing international sport that has the potential to expandexponentially in Egypt. With the possibility of Ultimate Frisbee being an olympic sport in the near future, the team behind FDI decided to put Egypt on the international Ultimate Frisbee map. FDI establish new Ultimate frisbee teams all around Egypt, Organize Ultimate Frisbee events and championships. FDI also supports the Egyptian teams to get stronger and to be more competitive.
What does this have to do with Road Traffic Safety?
Road traffic injuries are the leading cause of death among people aged between 15 and 29 years.
Working on awareness and sensitization of young is therefore an important task if we were to achieve our goal of reducing road traffic injuries by 50% in 2020.
To do that, engaging youth through sports has been proven an effective tool to promote the awareness messages in question. The chief finding of the United Nations Inter-Agency Task Force on Sport for Development and Peace is that well-designed sport-based initiatives are practical and cost-effective tools to achieve objectives in development and peace. Sport is a powerful vehicle that should be increasingly considered by the United Nations as complementary to existing activities.
At the Nada Foundation, we have therefore partnered with Flying Disc Invasion, to make the sport of Ultimate Frisbee the messenger sport spreading the awareness messages about road traffic safety to youth around Egypt.